Tracey Bambrough — From Personal Struggle to IVFbabble: A Sanctuary for Fertility

Great Story
6 days ago
3 min read

Turning Adversity into Advocacy

Tracey Bambrough transformed a decade of heartbreak into a global mission. After years of misdiagnosis, miscarriages, and emotional turmoil, she co-founded IVFbabble, an award-winning fertility and wellness platform that has redefined how individuals and couples approach reproductive health.

Built on empathy and expertise, IVFbabble blends medical accuracy with emotional connection, providing clarity, community, and compassion for those navigating one of life’s most challenging journeys.

About the Founder

Tracey’s road to motherhood was long, painful, and transformative. Her fertility journey began in her late thirties and was filled with repeated setbacks — ectopic pregnancy, multiple miscarriages, and the frustration of being told her symptoms were “normal.” Only after a decade of searching for answers did doctors discover the underlying issues.

Defying the odds, Tracey gave birth to beautiful twin daughters in 2015. Those difficult years shaped her purpose — ensuring no one else would walk the same lonely path without support or facts.

Together with her co-founder Sara Marshall-Page, Tracey built IVFbabble as the resource they wished had existed during their own battles with infertility. What began as a small idea over coffee became a lifeline for millions worldwide.

The Birth of IVFbabble

Launched in November 2016, IVFbabble quickly gained global traction, reaching readers across 168 countries and over 4 million visitors. The platform bridges the gap between medical expertise and emotional well-being — offering practical tools, relatable stories, and a supportive global network.

Core Offerings:

Expert articles and real-time fertility news.
Personal stories and peer-to-peer encouragement.
A global directory of clinics, specialists, and fertility services.
Free IVF giveaways and advocacy campaigns.
Q&A sessions, virtual events, and wellness resources.

A Global Platform Rooted in Trust

IVFbabble’s unique strength lies in its authentic voice and inclusivity. The founders’ firsthand experience resonates deeply with readers, while partnerships with leading fertility experts ensure credibility.

The site’s community-centric design encourages open conversations around infertility — an area often clouded by stigma and silence. Visitors can find medical information, emotional support, and a sense of belonging all in one place.

Overcoming the Challenges

Growing IVFbabble into a trusted global brand wasn’t without challenges. The founders faced:

The overwhelming scale of the global infertility crisis.
The need to deliver consistent support seven days a week.
Building a dedicated team capable of addressing diverse fertility concerns.
Balancing empathy with accuracy in a sensitive, science-driven field.

Through relentless dedication, Tracey and Sara turned these challenges into growth pillars, earning global recognition for their work.

Impactful Campaigns: Advocacy Beyond Awareness

IVFbabble isn’t just a content platform — it’s a movement. The brand has been a catalyst for fertility awareness and equality worldwide.

Key initiatives include:

World Fertility Day, co-created with Louise Brown, the world’s first IVF baby.
The Pineapple Pin, a global symbol of solidarity for the TTC community.
Fertility Fairness Petition, delivered with Fertility Network UK to 10 Downing Street, signed by over 116,000 people, demanding equal access to fertility treatment across the UK.

These initiatives have shaped conversations, influenced policies, and given hope to countless families.

Free IVF Giveaways: Hope in Action

IVFbabble’s generosity extends far beyond advocacy. The platform has given away 33 free IVF cycles, made possible by global clinic partners, resulting in the birth of eight healthy babies.

This initiative not only highlights Tracey’s mission-driven leadership but also reinforces the brand’s belief that fertility support should never be limited by financial barriers.

In Her Own Words

“IVFbabble has been a passion project born from our own journeys to parenthood and the rollercoaster it entailed.”

“We wanted to build a community where people could find support, empathy, and, most importantly, the knowledge that they are not alone.”

Awards and Global Recognition

IVFbabble has been honored with multiple accolades:

Best Online Reproductive Health Platform (GHP, 2022 & 2023)
Top Blog by Healthline and Feedspot
Global Health Pharma’s Women’s Healthcare Award (2024)

Tracey and Sara’s recognition as International Women Entrepreneurs in Healthcare reflects their unwavering dedication to empowering women and redefining reproductive healthcare worldwide.

Words of Wisdom for Aspiring Women Entrepreneurs

Tracey’s message for women leaders is deeply personal and powerful: Stay passionate about solving problems that matter. Build something that improves lives. Surround yourself with mentors and allies. Trust your instincts, stay adaptable, and never lose curiosity.

With conviction, she believes that “passion and purpose are what turn ideas into impact.”

Looking Ahead

As fertility awareness continues to evolve, IVFbabble remains at the forefront — merging technology, storytelling, and community to make reproductive healthcare more human, affordable, and accessible.

With its global network, trusted partnerships, and compassionate tone, IVFbabble has become much more than a website — it’s a movement of hope and healing.